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The UP Alumni Association in the United Kingdom (UPAA-UK) needed to establish its identity when it was accredited by the University of the Philippines (UP).

A logo was needed to identify the organisation and it needed to reflect UP – the Oblation plus the maroon and green colours – as well as to signify its presence in the UK.

The website served as a communications portal for existing and potential members with an integration to PayPal for membership signup.

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